How Yorkshire's young film-makers can help campaign for safer roads
Brake, the road safety charity, has launched an exciting new competition to inspire young people in Yorkshire to raise awareness and campaign for safer roads.
Brake’s Project24 competition, in partnership with Coop Insurance, asks 11-18 year-olds to create their own 24-second short film that raises awareness about a road safety subject of their choice.
The title ‘Project24’ was chosen as figures from the World Health Organization show 1.35 million people are killed on the roads each year – the equivalent of one person every 24 seconds.
Young people across the region are now being encouraged to enter Project24 by creating their own 24-second videos raising awareness of a road safety topic of their choice and the solutions available to make roads safer, or to inspire people to campaign for safe and healthy journeys.
Entries could include interviews, animations, poetry, artwork, music or anything else the young people feel like making – as long as it lasts no more than 24 seconds.
The best entries will be showcased by Yorkshire charity Brake through its website and social media channels across the globe.
And winners will receive prizes for themselves and for their schools, including attendance at a special awards reception.
The contest is open to schools and colleges across Yorkshire, as well as community groups such as Scouts, Guides, youth clubs and emergency service cadets.
By registering, teachers and leaders receive free resources including assembly slides, filming tips and fact sheets.
The final date for entries is 4pm on Friday April 3. Winners will be announced in May.
Dave Nichols, community engagement manager for Brake, the road safety charity, said: “This is a fantastic opportunity for young people in Yorkshire to show off their talent and creativity to inspire others to make roads safer.
"We know that young people are passionate about improving road safety and speaking out about the dangers they face.
"I would encourage anyone aged 11-18 to enter Project24, and we look forward to seeing their work.”