Brewery’s bike ride takes on Gallic twist

Ian Galbraith, take home national account manager for Black Sheep Brewery, John Gill, beer buyer for Booths, and Jo Theakston, sales and marketing director for Black Sheep Brewery at the 2013 Firkin Challenge.
Ian Galbraith, take home national account manager for Black Sheep Brewery, John Gill, beer buyer for Booths, and Jo Theakston, sales and marketing director for Black Sheep Brewery at the 2013 Firkin Challenge.

The Black Sheep Brewery is giving its annual cycling fundraiser a Gallic twist in the run-up to the Tour de France Grand Depart.

Cyclists of all calibres can take part in Le Firkin Challenge, an opportunity to tackle one of two routes through the Yorkshire Dales, to raise money for Wooden Spoon, the Children’s Charity of Rugby.

Both Le Petit Mouton, a 100km route, and Le Grand Mouton, which measures 160km, start and finish at the Black Sheep Brewery’s Visitor Centre in Masham. The two routes also both take in sections of le Tour’s Grand Depart, including the Buttertubs pass.

The event takes place on Saturday, June 7. Entry costs £25 and a minimum of £100 sponsorship per rider is required. Entrants can take part as individuals or as a team.

Last year’s Firkin Challenge raised £17,000 for Wooden Spoon.

Jo Theakston, sales and marketing director of the Black Sheep Brewery, said: “The annual Firkin Challenge is a great part of our annual events calendar and this year, with the Grand Depart coming to Yorkshire, it is even more exciting. Le Firkin Challenge will be a great way to get involved with the excitement of the build up to one of the greatest sporting events in the world coming to our region, as well as to raise money for a fantastic charity.”

Once back at the brewery, prizes will be awarded for individual riders and teams, as well as a wooden spoon for the rider last back to the Visitor Centre. Both routes will be fully supported with checkpoints, support vehicles and light refreshments.

Places are filling up quickly, so early booking is advisable.

To get involved, riders should telephopne 01765 689227 or e-mail 
firkinchallenge@blacksheep.co.uk.

Further information is available from 
www.blacksheepbrewery.co.uk/firkinchallenge